Many times our footage is used in Instagram Stories, which embraces the vertical format of phones. Always up for a better user experience, we challenged ourselves with how can we give users great vertical content, but not with using the common phone to capture it?
The answer was simple: we turned our RED Weapon to shoot vertically. The results were outstanding, and we even surprised ourselves! 8K, slow motion footage vertically? Yes!
Traditionally, most camera setups shoot landscape, framing the shot for that horizontal space. But by rotating the camera to shoot vertically, we frame specifically for the format. Every pixel is dedicated to the vertical playback resolution, making our Instagram Stories stand out.
